Some companies still think that the job of blogging should go to only one person — whether internal or to a freelance ghostwriter. While this may make economic sense and address a task that needs to get done, companies will find that there aren’t any more inquiries or sales leads. This is because content is [...]
The New Data.com Social Key: Taking on InsideView?
Salesforce’s Dreamforce conference, held in San Francisco this past week, included a number of new product announcements, notably the launch of Data.com’s Social Key, a tool to deliver social data and integrate it with customer and account information kept in Salesforce. According to the blog, By injecting social into traditional with just one click, the [...]
Filed Under: Marketing, Social Business, Social CRM, Social Sales Tagged: CRM, data, InsideView, Salesforce, selling, social, social CRM, social sales